What type of tobacco is in marlboro

The growing process for tobacco has not changed much in the last years. Technology has been added, of course, to make production more efficient, but the different stages of the process remain more or less the same. We source high-quality tobacco from leaf suppliers and farmers in over 30 countries. We require that our suppliers follow our Good Agricultural Practices GAP program, which cover the entire tobacco growing process: planning the crops, selecting the right site with appropriate soil type and fertility, and preparing the land to ensure the tobacco we buy has the very best foundations on which to grow.

In the first stage of the growing process, tobacco seeds are sown in specially-constructed seedbeds. Selecting the right tobacco seed variety is essential to achieving a good yield of the desired quality of tobacco leaf. The seeds are sown in seedbeds not too close together to give each seedling enough room to grow. Tobacco seeds are tiny — there are between 10, and 13, of them in a gram — and they germinate rapidly in five to ten days. Under the ideal seedbed conditions, they will grow to a height of centimeters in about two months.

They are then transplanted in the fields. After two to three months, the plants are ready for harvesting. It is important to harvest precisely when the leaves are mature or ripe and in prime condition for curing. Tobacco plants ripen from the bottom to the top. The farmers start harvesting Virginia tobacco by picking the early ripening leaves closest to the ground. They then move up the plant, picking the stalk layers as they ripen.

Only three to six leaves are removed from the plant at each harvesting stage. Burley tobacco is normally harvested in a different way: farmers cut the whole plant and remove the leaves from the stalk after curing.

Oriental tobacco leaves are harvested by hand, one by one, off of the plant as they ripen. The curing of tobacco plays a major role in the final leaf quality, and it must be carefully controlled in order to bring out the characteristic taste of each tobacco type.

Different types of curing are used for different types of tobacco. Virginia tobacco is 'flue-cured. As the leaves lose moisture, they develop their distinct aroma, texture, and color. The farmer must carefully guide this process, which takes up to a week, during which time the temperature of the heated air must be constantly monitored and gradually increased. Too much or too little heat at any stage of the process will have a negative impact on the quality of the tobacco. Burley and oriental tobaccos are cured differently.

The brand change was introduced in January , occurring in two stages. The first stage involved three sides of the packet being kept the same as the current packaging with a ripped section on the front of the pack to reveal the new packaging underneath Image3.

However, this may have been the plan from its launch. Marlboro is a premium brand. However, due to the limited opportunities to market a new brand in the UK owing to advertising regulations, the Marlboro name may have been used as a hook for those down trading to cheaper brands in the sub-premium, mid-priced segment. With the level of advertising restriction in the UK, packaging is key to the success of a new brand.

One of the possible consequences of plain packaging, if it is introduced into the UK market, would be to deter the launch of any new cigarette brands as it would be difficult to market a brand without packaging. The creation of this new brand would have been unlikely to succeed were plain packaging already in place. Twitter Facebook Email Cite this article Copied citation to clipboard!

Image 1. The construction quality of each cigarette is checked at three different stages. The pack itself is assembled around the cigarettes. The packs are placed in cartons or wrapped and placed into a master case for shipment. Although the manufacturing of cigarettes is a highly automated process, it also requires careful supervision by our factory workers. Inspection of the leaf, blending, and quality assurance of the final product can never be left solely to machines.

Nicotine exists naturally in tobacco, which is the main ingredient in our cigarettes. We make a wide variety of international and local cigarette brands , and sell fine-cut tobacco, roll-your-own, make-your-own, cigars, cigarillos, and pipe tobacco. We disclose the ingredients that go into each brand of our combustible tobacco products. Start by selecting the country where the product is sold.

The information disclosed on the Philip Morris International website is provided on a voluntary basis by the company for consumer information purposes only. This information is not suitable for use by regulatory authorities. Philip Morris International provides official reports to regulatory authorities in line with applicable legal requirements.

We aim to strike a reasonable balance between providing detailed information about the ingredients in our products while protecting our proprietary recipes from disclosure to competitors or counterfeiters. This is why we merge similar product portfolios of different markets together.